Bounce Rate · Media (Content publishers, News)
Media (Content publishers, News) Bounce Rate
The 2024 percentile distribution for Bounce Rate in the media (content publishers, news) vertical, sourced from Contentsquare DXB 2024.
p25
52.0%
Median
63.0%
p75
75.0%
Mean
63.0%
Sample
500
Direction
Lower ↓
Percentile calculator
Where does your rate sit?
Source: Contentsquare DXB 2024 · 2024
Notes
Contentsquare DXB 2024. Media and content sites have the highest acceptable bounce rates — users land on an article, read it, and leave satisfied. That's a successful session. Google's HCU considers time-on-page and content quality, not just bounce, so high bounce rate alone is not a ranking signal for editorial content.