Bounce Rate · B2B Services (Agencies, Consulting)
B2B Services (Agencies, Consulting) Bounce Rate
The 2024 percentile distribution for Bounce Rate in the b2b services (agencies, consulting) vertical, sourced from Contentsquare DXB 2024 (derived).Derived row — interpolated from the primary source plus adjacent verticals. See “Derivation notes” below.
p25
40.0%
Median
52.0%
p75
65.0%
Mean
52.0%
Direction
Lower ↓
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Source: Contentsquare DXB 2024 (derived) · 2024 · derived
Derivation notes
Derived from Contentsquare B2B segment. B2B services sites that serve as 'brochureware' see 60-70% bounce rates because users research firms in multiple short sessions. Sites with gated content or live chat prompt second actions that register as engaged sessions.